Get informed
Strategic Objectives
- To create tourism products for specific market segments that generate memorable experiences for visitors.
- To continuously protect and guarantee the operations and tourism activities included in the services acquired by users during their stay in our region.
- To offer a diverse and comprehensive range of tourism services that meet user expectations and align with new travel trends:
- Volunteering (Voluntourism)
- Immersion tourism
- Rural tourism
- To promote tourism operations whose results benefit not only travelers and operators, but also foster the development of emerging host destinations, so that visitors and residents can equitably share a healthy, safe, and protected place to visit and live.
- To contribute through this form of tourism to achieving the Sustainable Development Goals (SDGs), helping to reduce the gaps that tourism activity itself can create.
Our Conceptual Framework
We begin with a premise that may sound drastic or materialistic, but is entirely true and valid (based on science and evidence):
“Without the planet, there is nothing.”
“Biodiversity is essential for the recovery of the planet and humanity; we must think in terms of one health: human health, environmental health, and animal health. And we must recognize that we all depend on a healthy planet.”
(Fabiola Nuñez, Director of the Directorate of Sustainable Conservation of Ecosystems and Species, Ministry of the Environment, Peru)
For this reason, we define our conceptual framework not only at the regional and national level within our homeland, but at the global level. And what better way to contribute to this vision than through the travel industry (tourism). The interaction between travelers and hosts with a shared goal of promoting an environmental vision in practice not only helps achieve the Sustainable Development Goals (SDGs), but also fosters the sustainability of the cultural and natural heritage of our region and Peru.
Peru’s National Environmental Information System (SINIA) has identified and mapped 36 continental ecosystems, divided as follows: 11 tropical rainforest ecosystems, 3 yunga ecosystems (between the highlands and the jungle), 11 Andean ecosystems (highlands), 9 coastal ecosystems, and 2 aquatic ecosystems. The total number of ecosystems may vary depending on how life zones or biomes are subdivided. SENAMHI recognizes 16 main life zones, which in turn are subdivided into 66 sub-biomes.
Given this unique, privileged, and highly responsible reality for all humanity, how can we not join forces to protect it? These are no longer times to travel just for the sake of traveling.